ASC CSR

Ensuring we are a corporate, social and responsible business

Giving something back to society

Here at ASC, we are passionate about ensuring the services we provide will have a positive impact on society. This is why we make a conscious effort to support local and wider community causes and make a difference within the industries we focus on. Here are the activities we’ve undertaken to support causes over the last few years:

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Supporting brighter days rescue

On Saturday 18th May 2024 members of our team along with our friends over at Professional Technical hiked up Snowdon to raise money for Brighter Days Rescue. They are based near Stafford, England and they are committed to rescuing and rehoming dogs from unfavourable conditions abroad. They ensure that every dog that is rescued is placed with a loving and responsible adopter. Since their inception, they have rescued and rehomed over 300 dogs, thanks to their dedicated team and the support of generous donors and volunteers. We managed to raise over £500 for them and are proud to have supported such an incredible charity!


Children in Need

We have undertaken physical challenges as a company to raise money for BBC Children in Need. In 2017 we raised £1342 after challeging ourselves to climb 96750 steps (the height of Kilamanjaro and Mount Everest combined) dressed as 80's fitness fanatics. In 2018 we cycled 300 miles as a company dressed as superheros and raised £2202. The money we have raised has gone to help transform the lives of disadvantaged children and young people across the UK. 

Christmas Jumper Day

The Birmingham office participated in the national Christmas Jumper Day on Friday 15th December 2017 to raise money for Save the Children. The money raised helped disadvantaged children across the world.

Armed Forces Covenant

The Armed Forces Covenant is a promise from the nation that those who serve or have served in the armed forces, and their families, are treated fairly. It encourages employers to pledge, demonstrate or advocate support to defence and the armed forces community, and align their values with the Armed Forces Covenant.


ASC signed the Covenant in October 2017 and have pledged to make it their priority to support those who have served and their spouses to find work. We understand the benefit previous armed forces personnel can bring to an organisation and actively encourage applications from them for our roles.


We are looking at becoming more actively involved in supporting their career transition from forces to “Civvy Street” by proving advice and guidance.


If you have previously worked or are a spouse of someone who has worked within the armed forces, please send your CV to asc@asc-connections.com and we’d be happy to support you in finding work.

If you work for a charity, network or any kind of group that actively supports community causes or the sectors we recruit for, we would welcome you to contact us to see if we are able to support or work together.

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31 January 2025
In today’s workforce, multiple generations work side by side, each bringing unique perspectives, values and work styles. Understanding these generational differences is key to fostering a productive and harmonious work environment. The Generations at Work Baby Boomers (Born 1946-1964) Baby Boomers value loyalty, hard work and hierarchical structures. They tend to prefer face-to-face communication and have a strong work ethic, often associating job success with long hours and dedication. Generation X (Born 1965-1980) Often called the “middle child” of generations, Gen Xers are independent, resourceful and adaptable. They witnessed the rise of technology and value work-life balance. They prefer direct communication and are comfortable with both traditional and digital communication methods. Millennials (Born 1981-1996) Millennials prioritise collaboration, purpose-driven work and flexibility. They are tech-savvy and prefer open, transparent communication. They seek regular feedback and value career development opportunities, often looking for meaningful work over long-term job security. Generation Z (Born 1997-2012) The newest entrants into the workforce, Gen Zers are true digital natives. They value diversity, inclusion and innovation. They prefer instant communication methods, such as messaging apps and social media, and are drawn to organisations that align with their values and offer work-life integration. Bridging the Generational Gap To create an inclusive workplace that leverages the strengths of each generation, organisations can implement the following strategies: Encourage Open Communication : Foster a culture where employees feel comfortable sharing their perspectives. Utilising multiple communication channels (emails, meetings, messaging apps) ensures that all generations stay informed. Emphasize Mentorship and Reverse Mentorship : Pairing Baby Boomers or Gen X employees with Millennials or Gen Zers promotes knowledge exchange and strengthens intergenerational relationships. Promote Flexibility : Recognising different work styles and preferences—such as remote work options or flexible schedules—can increase job satisfaction and productivity. Leverage Strengths : Assign roles and responsibilities that align with generational strengths. For example, Gen Z’s digital fluency can drive technological innovation, while Baby Boomers’ experience can guide strategic decision-making. Invest in Training and Development : Providing continuous learning opportunities appeals to all generations, particularly Millennials and Gen Z, who seek professional growth. Generational diversity is an asset when managed effectively. By understanding and embracing the differences in work styles, communication preferences and values, organisations can create a more inclusive and dynamic work environment. The key is to find common ground, respect varying perspectives and cultivate a culture of mutual learning and collaboration.
3 January 2025
As the new year begins, it's the perfect time to take stock of your career and set meaningful goals for the months ahead. Whether you’re looking to advance in your current role, switch industries or acquire new skills, setting clear, actionable objectives can help you stay focused and achieve success. Here’s a step-by-step guide to help you define and pursue your career aspirations for the year. Step 1: Reflect on Your Career Journey Before setting goals, take time to reflect on where you are in your career: Assess your achievements: What milestones did you reach last year? What accomplishments are you most proud of? Identify challenges: What obstacles did you face and how did you address them? Were there areas where you felt unfulfilled? Evaluate your values: Are your current job and career path aligned with your personal values and long-term vision? Journaling or creating a "career inventory" can provide valuable insights to guide your goal-setting process. Step 2: Use the SMART Framework To ensure your goals are clear and attainable, apply the SMART framework: Specific: Define your goal in precise terms. Instead of saying, “I want to learn new skills,” specify the skills you want to acquire, like “I want to learn Python programming.” Measurable: Determine how you’ll measure success. For example, “I will complete two online courses and earn a certification in Python.” Achievable: Set goals that challenge you but are realistic given your resources and time. Relevant: Ensure your goals align with your broader career aspirations. Time-bound: Attach a deadline, such as “I will achieve this by June 30th.” Step 3: Prioritise Your Goals Once you have a list of goals, prioritise them based on their importance and urgency. Ask yourself: Which goals will have the biggest impact on my career? Are there any goals that must be completed first to enable others? Focus on two to three key goals to avoid spreading yourself too thin. Step 4: Break Goals Into Actionable Steps Large goals can feel overwhelming, so break them into smaller, manageable tasks. For example: Goal: Earn a project management certification by October. Research certification programs (January). Register for a program (February). Dedicate two hours per week to study (March-June). Take the certification exam (July). Tracking your progress with a checklist or project management tool can keep you organised and motivated. Step 5: Build Accountability Accountability is crucial for staying on track. Here’s how to create it: Share your goals: Tell a trusted friend, mentor or colleague about your goals and ask them to check in with you. Join a community: Participate in groups or forums where members share similar aspirations. Schedule regular reviews: Set monthly or quarterly reminders to assess your progress and adjust your plan as needed. Step 6: Invest in Professional Development Sometimes achieving your goals requires additional resources: Take courses: Online platforms like LinkedIn Learning, Coursera or Udemy offer a wide range of career-focused programs. Attend events: Join industry conferences, workshops or webinars to expand your knowledge and network. Seek mentorship: A mentor can provide valuable guidance, feedback and encouragement. Step 7: Celebrate Milestones Recognising your progress is key to staying motivated. Celebrate each milestone, whether it’s completing a course, landing a new role or simply taking a step out of your comfort zone. Treating yourself to a reward can reinforce positive habits and keep you moving forward. Setting career goals for the new year is an empowering way to take control of your professional growth. By reflecting on your past, applying the SMART framework and committing to actionable steps, you can turn your aspirations into achievements. Remember, the journey is just as important as the destination. Embrace the process, stay adaptable and trust in your ability to create a fulfilling career. If you’re looking for a change in 2025, then please reach out to us and we will support you in finding a new position.
29 November 2024
The job market is more competitive than ever, and standing out requires more than just a stellar resume. While technical skills and relevant experience are essential, employers today are looking for well-rounded individuals who possess a combination of both hard and soft skills.
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